There are times when I’m just not sure how smart technology executives really are. Tim Cook seems articulate and has a reputation as a supply chain and management genius, but his claim to fame is enormous profits and major products which get neglected or do not ship on time. Mac and iPhone, I’m looking at you.
Then there’s Amazon’s Jeff Bezos. Brilliant con man? Or, delusional executive. You choose. I can’t. As a smart guy Bezos has bamboozled investors into thinking his online store is the future of humankind. As a delusional executive, Bezos thinks drones and auto unlocking your car or home to deliver a package is the future.
Really. Other than the geeky among us, who with a reasonable mind wants Amazon to fly a product to your door via drone, then use some magic technology to unlock your front door, fly in and drop the package? Or, in the alternative, fly to your locked car, unlock the truck, drop in the package and fly away?
Does anyone besides me see a problem here?
Already Amazon has sold thousands to millions of Echo devices which are little more than the advance spy team of a massive home invasion plan. Amazon sells products. Everything from A to Z. That means Amazon wants us to buy everything and to do that instant purchase and deliver must be a part of the future.
What could go wrong?
The scenario is a good one. Hop online, find something you like, click Buy, and moments later the delivery drone shows up at your door, your office, or even to your car. What if you’re not home? No problem. That wireless door lock you bought can be opened by Amazon’s delivery drone or delivery drive and the package can be dropped inside the door, out of sight and out of mind of neighbors, naughty children, scoundrels, dogs, and roaming bands of raccoons.
Amazon is testing a method to unlock your car’s trunk so packages can be dropped off wherever you parked the car; again, delivery drone or truck driver. Ostensibly, either one could find your car’s location, double-check the license number, and use some kind of remote unlock technology to open the car’s trunk so the package could be delivered.
Yes, as a child I watched The Jetson’s and in a perfect technology world, almost anything is possible.
The whole idea of Echo and Alexa and drones and inside home invasion deliveries seems plausible but is rife with problems, not including the aforementioned roaming bands of raccoons who might mistake the drone for a toy that can be chewed, tackled, and just played with until the blades stop spinning and the lights go out.
My guess is the obvious one. Amazon and Bezos don’t care about delivery via drone and they know most of us will not allow entry to domicile or vehicle (which, I thought, was going away in place of driverless cars on demand) but spreading the gospel of advanced technology keeps investors happy and Bezos remains a rich man.
Brilliant con man? Delusional executive? You choose.