Apple’s most popular product, by far, is the iPhone. Hundreds of millions of people throughout the world use an iPhone. Most of them– perhaps 90-percent by now– use iOS 10, released in 2016. As has been the case for a number of years, iOS comes with a number of Apple applications– Mail, Safari, Calendar, Contacts, Notes and Reminders, all among many. Apple also installs Google, Facebook, and Twitter onto iOS. That’s convenient, but it’s wrong. Apple should leave third party application installation to the customer. It’s not as though it’s difficult to find and install a third party app.
Why? Google and Facebook make their money by stealing private and personal data from Apple’s customers. For example, Apple makes Google the default search engine on Safari. Who gathers, slices, and dices more personal information than Google. What do you get in return?
Less privacy, of course. An online profile is constructed between Google and its advertisers of which websites you visit, where you search for and purchase products online, and, if you’re into Gmail, who you send email to and receive email from, in addition to the message’s content. How is that good for an iPhone user?
After all, DuckDuckGo is an optional search engine for Safari. With no tracking. Apple gives every iCloud user an email account. Google is an unnecessary option, and by making it the default search engine on Safari, Apple is in collusion with Google (and, receives revenue for the privilege).
What about Facebook and Twitter?
Both apps are available as default installations on iOS, and it’s easy to understand why Apple does it. It’s convenient for customers. Facebook has upwards of 2-billion users and Apple has upwards of 1-billion iOS users. It’s a good match, right?
Apple claims to want to protect customer privacy and security yet it sets up Google as the default search engine. What other company tracks user data in a manner similar to Google? Facebook. And Facebook tracks user’s private information, too, and makes billions in profits by sharing such information to advertisers. To many Facebook users, Facebook is the internet. Since Facebook, like Google, automatically collects personal user data– searches, family members, co-workers, read articles, shared information, and much more– is not Apple complicit with Facebook’s dubious practices? Is Apple not complicit with the spread of fake news on Facebook?
What about Twitter?
Twitter’s influence is not the same as Google and Facebook, but users are tracked so the application should be a user choice, not a built-in choice.
Jack Morse makes a strong case that Facebook should be removed from your life and details the reasons why. You will be surprised to know what Facebook nows about you and how much it benefits by culling personal data and by tracking your online habits.
Apple just needs to get out of the third party app business and remove itself from being a complicit player in activities which do not benefit their customers.