We’re deep into the information age, one fraught with complexity, and overrun by a confusing gaggle of ever-changing products. Is it any wonder that Apple prefers to focus on the user experience in each new product?
Instead of giving customers an ever-growing list of bullet point features, Apple’s products remain intuitive and useful. Here’s a perfect example of the small is beautiful, less is more mentality.
Compare the features of Microsoft’s Word, or Apple’s Pages– both powerful word processors– to Simplenote, a free and elegant notes app which works on Mac, iPhone, and iPad and syncs notes between your iDevices (as well as Android and Kindle).
The beauty here is that Simplenote doesn’t really have a list of features. In one screen window you can view your notes, create a new note, search for notes by keywords, and not be distracted by a learning curve.
Simplenote lets you share notes with a click, keeps notes organized and available in the cloud, ready for viewing or editing in any of the aforementioned devices. There’s a built-in version slider– somewhat like Time Machine– which lets you go back in time to different versions of a note.
The end result is a notes app you’ll actually use because the whole is greater than the sum of the parts. Having a quick way to jot down a note and have it backed up in the cloud and instantly (or, almost so) synchronized to other devices is a huge plus.
Oh, and Simplenote is free. Less is, indeed, more.